Strategic Planning Review 2024
Dear Platform Smart Associates…
As we enter our tenth year of trading we have reflected on our journey of success and it's inspiring to see how far we've come. Our commitment to delivering technology transformation through trusted expertise has not only earned us an enviable reputation and a growing base of trusted Associates but also a loyal client base of exceptional businesses.
This year, as we have looked forward to the next stage of our progress we've taken a significant step to ensure that our growth trajectory continues on a solid, sustainable path.
Our Strategic Planning Review: A Blueprint for Future Success
We've recently completed an in-depth strategic planning review of all of our capabilities to calibrate our strategies for the future and ensure that we are structured to continue our managed growth trajectory. This process involved a comprehensive examination of our financial operations, PMO, and commercial activities, leading to many operational and strategic programmes, some of which you may have already observed being implemented.
One of the key elements of our review was to evaluate our growth capabilities as a business and this evaluation has led to the implementation of a Growth Planning Programme involving:
Brand and Culture
We have strengthened our brand essence and culture, reflecting our unique positioning in the market.
Product and Service Offering
Enhanced our portfolio with clearer and more robust service offerings.
Updated Marketing Materials
Developed a new programme of case studies, a plan for further marketing and sales materials, and revamped our website to better communicate our value proposition.
New ‘Introduction to Platform Smart’ presentation
Introduced a new introduction presentation, showcasing our capabilities and vision, aimed at engaging senior IT leaders.
Business Development
Implemented a refined and expanded approach to business development, positioning us for sustained, managed growth with dedicated and focused capacity in place to drive this activity forward.
What This Means for Our Associates:
Redefined Strategic Plan
Clear objectives and strategies will guide our future actions.
Brand and Values Update
We refreshed our brand and values to resonate more with current and potential clients. We will communicate more about this to our Associates soon.
Associate Communications
A structured programme to keep our Associates informed and engaged with our strategic direction and company updates.
Looking ahead, the execution of our plan for 2024-25 is well underway, ensuring that we are not only prepared for the challenges of the future but also equipped to realise new opportunities and to deliver against the plan and targets we have set ourselves.
Thank you for your continuous support and dedication. Together, we are building a stronger and more dynamic Platform Smart which we are confident will benefit our client base as well as create greater opportunities for our Associates.
Shane Colombo
Managing Director
Steven Sperling
Operation Director
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